For those who haven't taken the plunge and placed a super slim PS3 in their living rooms, Sony is betting that having a blue or red option just might make one an integral part of your entertainment system.
The crimson red and midnight blue versions of the ubiquitously popular game console will only be available in Japan in "limited quantities," because Japan gets all the cool tech stuff. There's no word on a North American or European release right now.
The new versions of the super slim PS3, the latest in a long line of redesigns for the console, will retail for 24,980 JPY, which is about $278 USD. The colorful choices will come packed with a 250 GB hard drive and will also come with a controller whose color matches the console itself.