adidas and IVY PARK Deliver the Super Sleek Sneaker Model
References: adidas & highsnobiety
IVY PARK joins forces with adidas to continue building upon its ongoing partnership -- the latest to join the roster is the SUPER SLEEK silhouette. It is an elevated iteration of the familiar Stan Smith silhouette that features a chunkier build and a new canvas and leather construction throughout the upper.
This is updated in a dusty white hue and cactus green as the contrasting accenting details. There is also some reference that nods to the Samba silhouette as well, mostly seen in the football-themed tongue. The rest of the upper has the three-strap enclosure that wraps around the forefoot section and it all sits on top of an extra thick base elevated gum foundation.
Image Credit: adidas
This is updated in a dusty white hue and cactus green as the contrasting accenting details. There is also some reference that nods to the Samba silhouette as well, mostly seen in the football-themed tongue. The rest of the upper has the three-strap enclosure that wraps around the forefoot section and it all sits on top of an extra thick base elevated gum foundation.
Image Credit: adidas
Trend Themes
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Collaborative Sneaker Designs — Partnerships between fashion and athletic brands offer opportunities to update and innovate on classic footwear silhouettes.
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Thick-soled Athleisure Shoes — The trend towards comfier and more unconventional styles in footwear inspires new designs and materials to create comfortable but stylish sneakers.
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Fashion-inspired Sports Footwear — Athletic brands create collaborations with established fashion brands to create limited-edition, luxury, and high-end sneaker collections.
Industry Implications
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Athletic Footwear — Collaborations with fashion brands to innovatively update classic silhouettes can put athletic brands at the forefront of sportswear fashion.
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Fashion — Partnerships with athletic brands and innovating on sportswear silhouettes can signal a push toward more casual, athleisure-inspired styles in fashion.
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Design — Creating limited-edition collaborations between fashion and athletic brands can create a sense of urgency and exclusivity that can drive sales and further collaborations in the future.
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