Undressed Perspiring Editorials

Summer Sweat by Miko Lim is a Glistening Series

Summer Sweat by Miko Lim is a provocative new series specifically for Design Scene. This series features six models from top modelling agencies, and Miko captures their eye-catching allure while the models wear couture sunglasses.

This Design Scene series makes sweat-soaked features look stylish, and the bare skin makes for one sizzling lookbook. Summer Sweat has turned up the thermostat, and shows steamy ways to make prespiration look hot.

Miko Lim is a Malasian photographer who has worked in Paris, New York and Tokyo to follow his passion for fashion photography. He is regularly featured in Numero Magazine, and is well-known throughout the American and Japanese fashion scenes. Some of the brand names he has done work for include Adidas, GQ, Nike, Converse and Diesel.

Provocative Fashion Photography
Exploring the boundaries of fashion and sensuality, provocative fashion photography presents an opportunity for brands to showcase their daring and alluring side.
Couture Sunglasses
The use of couture sunglasses in fashion editorials presents an opportunity for luxury eyewear brands to collaborate with photographers and create stunning visual campaigns.
Stylish Sweat-soaked Features
The trend of making sweat-soaked features look stylish opens up opportunities for beauty and skincare brands to develop products that embrace and enhance natural perspiration.

Sectors Adopting This

Fashion Photography
The world of fashion photography can embrace a disruptive innovation opportunity by creatively pushing the boundaries of traditional beauty and fashion standards.
Luxury Eyewear
Luxury eyewear brands can leverage the trend of couture sunglasses in fashion editorials to position themselves as a symbol of high fashion and exclusivity.
Beauty and Skincare
Beauty and skincare brands can tap into the trend of making sweat-soaked features look stylish by developing innovative products that cater to the needs of individuals who embrace a natural, glowing look.
SCORE
5.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 76%
Activity 66%
Freshness 8%