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Virus-Protecting Textile Lines

Style Group New Line of Fabric Technologies Combats COVID-19

— June 23, 2020 — Fashion
Style Group, the UK-based manufacturer of blinds, recently announced the launch of a new line of textiles designed to combat COVID-19. The series can be used in homes, businesses, and hotels and leverages 'Antivaltex' (a type of fabric that kills corona type viruses on contact) and 'Aircleantex' (a fabric that transforms ultraviolet light and purifies the air). Both fabric technologies have been proven to eliminate both coronaviruses and the flu virus.

Brooks Hayward, Director of Global Business Development at Style Group: “It important that as leading manufacturers of window covers, we are providing a solution that enables our customers to sell innovative, life-enhancing products. The introduction of Antiviraltex and Aircleantex into all types of fabric materials for hotels, offices, and homes, will give customers peace of mind when selling our products, that puts the consumer and their health, front of mind”.


Image Credit: Antiviralex.com
Trend Themes
1. Antiviral Textiles - The development of fabrics that can kill corona-type viruses on contact presents disruptive innovation opportunities in the textile industry.
2. Air Purifying Fabrics - Fabrics that transform ultraviolet light and purify the air offer a disruptive innovation opportunity for the textile industry, particularly in the home and hotel sectors to address health concerns.
3. COVID-19 Protective Textiles - The emergence of textiles specifically designed to combat COVID-19 opens up new possibilities for innovation in the textile industry, enabling manufacturers to provide products that prioritize consumer health and safety.
Industry Implications
1. Textile Manufacturing - The textile manufacturing industry can capitalize on the trend of virus-protecting textiles by incorporating antiviral and air-purifying fabric technologies into their product lines.
2. Hospitality - The hospitality industry can explore the use of virus-protecting textiles, such as Antiviraltex and Aircleantex, to offer guests a safer and more sanitary environment.
3. Home Improvement - The home improvement industry can tap into the demand for COVID-19 protective textiles by incorporating these innovative fabrics into products like blinds and curtains.
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