Patagonia launches a look at its new Stormshaedow Parka, which is one of its answers to the pressing matters of plastic waste. Bionic, a company based in Costa Rica collects and converts plastic waste to premium performing GORE-TEX fabric. Now, with the new Stormshadow Parka, half of the jacket's fibers are sourced from plastic from the ocean to result in a sustainable build that keeps wearers warm throughout the winter season, recognized to be the brand's warmest design yet.
In terms of the coat's design, it comes in the tonal options of navy blue, green, and black. Other details include the PFC-free treatment with DWR processes as well, which stands for Durable Water Repellant. This collaborative coat is now available to shop online.
Image Credit: Patagonia
What's Driving This Trend
- Plastic Waste Conversion
- Companies are converting plastic waste into premium performing fabric, offering a sustainable solution to the problem of plastic waste.
- Sustainable Warmth
- Brands are developing eco-friendly parka designs that use recycled materials to provide warmth during the winter season.
- Pfc-free Treatments
- Coats are being treated with Durable Water Repellant processes that are free of perfluorinated chemicals, reducing environmental impact.
Who This Affects Most
- Fashion
- Fashion brands are adopting sustainable practices and using recycled materials to create eco-friendly products.
- Textile
- The textile industry is exploring innovative ways to convert plastic waste into high-performance fabrics for various applications.
- Outdoor Gear
- Manufacturers of outdoor gear are prioritizing sustainable materials and design to meet the growing demand for eco-friendly products.
