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Minty Seasonal Cold Coffees

Stōk Cold Brew Peppermint Mocha is Ready for Winter

— October 2, 2023 — Lifestyle
Stōk Cold Brew Peppermint Mocha has been unveiled from the Danone-owned brand as its latest addition to its product portfolio that's perfect for consumers to try out this winter.

The product is formulated with a high-quality cold brew alongside peppermint and mocha flavors that are well-balanced to give the drink the perfect profile. The cold brew is thus not too sweet, while still packing a punch to position it well against other seasonal food products. The limited-edition product is making its way to retailers in the US where shoppers can pick it up for $5.99.

VP of Ready-to-Drink Beverages and Lead for Stōk Cold Brew at Danone North America Brittney Polka commented on the Stōk Cold Brew Peppermint Mocha saying, "While we all wish that cold weather and the upcoming holiday season meant hunkering down and cosying up by the fire for the next few months, STōK knows that the reality is that there are always a million things to get done, no matter the season. It’s exactly why STōK Cold Brew launched Peppermint Mocha.”
Trend Themes
1. Seasonal Cold Brews - The launch of Stōk Cold Brew Peppermint Mocha highlights the trend of seasonal cold brew coffee offerings, providing a festive twist to a popular beverage category.
2. Balanced Flavor Profiles - Stōk Cold Brew Peppermint Mocha showcases the trend of well-balanced flavor profiles in cold brew products, appealing to consumers who seek beverages that are not excessively sweet, yet still flavorful.
3. Limited-edition Products - The introduction of Stōk Cold Brew Peppermint Mocha represents the trend of limited-edition products in the food and beverage industry, creating a sense of exclusivity and urgency among consumers.
Industry Implications
1. Beverage Manufacturing - The launch of Stōk Cold Brew Peppermint Mocha signals an opportunity for beverage manufacturers to capitalize on the growing demand for innovative cold brew coffee products that cater to seasonal preferences.
2. Flavor Development - The success of Stōk Cold Brew Peppermint Mocha highlights the need for flavor developers to focus on creating well-balanced profiles that enhance the taste experience of cold brew coffee.
3. Seasonal Packaging - The introduction of limited-edition products like Stōk Cold Brew Peppermint Mocha showcases the potential for packaging companies to offer seasonal designs and solutions that attract consumers seeking festive experiences.
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