Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,792 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,975 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,975 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,792 cutting edge ideas.

Infrared Camera Acquisitions

Apple Purchased Spectral Edge to Use Its Infrared Camera Technology

— January 6, 2020 — Tech
Apple recently acquired Spectral Edge, a startup operating in the U.K which creates machine learning algorithms that can improve the quality of photos in low light environments. The algorithm developed by Spectral Edge improves picture quality by combining the image with infrared, which improves the depth of color. Spectral Edge's Director, Christopher Cytersa, stated that the technology, “Bring[s] in extra detail into the picture that you can’t necessarily see with a normal camera because infrared penetrates through mist and fog much better than visible light.”

Apple did not disclose the financial details of the purchase, however, the technology developed by Spectral Edge will improve the cameras that Apple can build in future devices. Additionally, the technology can be incorporated through either a device's software or chip system.


Image Credit: Shutterstock
Trend Themes
1. Infrared Camera Technology - The acquisition signals a need for advanced infrared camera technology that enhances picture quality and depth of color.
2. Machine Learning Algorithms for Low Light Photography - There is potential to develop machine learning algorithms that improve picture quality in low light environments using infrared and visible light.
3. Incorporating Infrared Technology in Devices - As infrared technology improves, there is an opportunity to incorporate it through software or chip systems in future devices.
Industry Implications
1. Smartphone Technology - The improved Infrared camera technology can be an opportunity for developing advanced smartphone models with better picture quality and depth of color.
2. Photography Technology - Enhancing low light photography with infrared technology is an opportunity for photography and camera companies to improve their products for better picture quality.
3. Artificial Intelligence Technology - Machine learning algorithms that can improve picture quality in low light environments with infrared and visible light camera technology is an opportunity for artificial intelligence companies to develop more advanced technology.
4.9
Score
Popularity
Activity
Freshness