These social media watches are perfect for those who are Internet savvy and are addicted to sites such as Facebook, Twitter and MySpace.
With so many new social media inventions, including pillows, mouse pads and t-shirts, it only seems fitting that watches would be the next Internet-branded creation.
Implications - Social Media has been on the rise in the last five years. It is a portal for businesses to interact with the online consumer base. Transfusing the elements and notables of social media onto a timepiece shows the connection people have with online social atmospheres. The Social media sites have become a brand, presenting an opportunity to showcase this widely recognized brand through innovative products and fashions.
Key Themes Behind This Trend
- Social Media Timepieces
- Disruptive innovation opportunity: Create watches that integrate social media features for the Internet-savvy consumer.
- Internet-branded Accessories
- Disruptive innovation opportunity: Explore the creation of innovative products and fashion accessories that showcase widely recognized online social media brands.
- Online Consumer Interactions
- Disruptive innovation opportunity: Develop new ways for businesses to interact with consumers through social media-inspired products like watches.
Where This Applies
- Fashion Accessories
- Disruptive innovation opportunity: Integrate social media elements into fashion accessories such as watches to appeal to the Internet-savvy consumer.
- Technology Wearables
- Disruptive innovation opportunity: Merge social media functionalities with wearable technology devices like watches to enhance the online user experience.
- Online Marketing and Advertising
- Disruptive innovation opportunity: Utilize social media-inspired products like watches as a means of advertising and engaging with the online consumer base.
