While crying on command can be a difficult skill to master, this DIY smudged makeup look that replicates the look of long, fallen tears is a great one to try if you're looking to fool someone into thinking you just had a very emotional day. This makeup look cleverly emulates the look of salty tears without the need for any to be shed.
The quintessential part of any dramatic cry is the running mascara that falls down one's face. To recreate the drama of an emotional weeping session, Brit + Co created this dark grey, black and silver smokey eye look complete with bold lashes. The look is complete with a thick layer of under eye concealer to support the running makeup. Then Visine drops are placed along the water line to run the eyeliner and create fake streams of tears.
Why This Trend Is Growing
- Crying Makeup
- Opportunity for cosmetic companies to develop products specifically designed to create realistic-looking tears without the need for actual crying.
- Smudged Makeup
- Potential for beauty brands to create smudge-proof makeup products that can withstand tears and sweat for long-lasting, emotional looks.
- Emotional Makeup
- Innovation opportunity for makeup artists and influencers to create tutorials and share techniques on how to achieve realistic emotional makeup looks for various occasions.
Industries Being Reshaped
- Cosmetics
- Cosmetic companies can capitalize on the trend by developing tear-inducing makeup products that mimic the appearance of real tears.
- Beauty
- Beauty brands can explore the market for smudge-proof makeup products that are designed to withstand emotional moments and maintain flawless looks.
- Makeup Tutorial
- Opportunity for makeup artists, influencers, and online platforms to create and share tutorials on how to achieve convincing crying and emotional makeup looks.
