Limited-Edition Frozen Dessert Bars

The Prairie Farms Small Batch Mini Ice Cream Bars are Tasty

The Prairie Farms Small Batch Mini Ice Cream Bars have been launched from the US-based dairy cooperative as a frozen treat perfect for the upcoming summer months. The treats come in three of the top ice cream flavors in the US including chocolate, vanilla and strawberry, which are each crafted with simple ingredients and feature a partially dipped chocolate coating on the exterior. The ice cream bars come in packs of 12 servings that are 1.5-ounces each and are arriving now at retailers in the US, but only for a limited time.

CEO and EVP Matt McClelland commented on the Prairie Farms Small Batch Mini Ice Cream Bars saying, "Nostalgic flavours are always on trend with consumers and the idea for Small Batch Mini Ice Cream Bars came from the popularity of our Small Batch Ice Cream. Just like our ice cream, each bar starts with the basics – milk and cream from our family-owned dairy farms.”

Limited-edition Frozen Desserts
Expanding the line of limited-edition desserts to offer more options and different flavors can increase demand.
Use of Simple Ingredients
The use of simple ingredients eliminates preservatives and chemicals giving consumers a healthy option.
Nostalgic Flavors
Bringing back classic flavors and packaging them in a modern way appeals to consumers looking for familiarity.

Where This Applies

Dairy Industry
Dairy farmers can explore producing and supplying simple ingredients for trendy ice cream creations.
Food Manufacturing Industry
Exploring and introducing limited-edition treats can create excitement and revenue for a company.
Packaging Industry
Developing creative packaging solutions for nostalgic and limited-edition desserts could increase sales opportunities.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 40%
Activity 40%
Freshness 17%