Heavy Metal Band-Inspired Tees

NEIGHBOURHOOD and fragment design Drop the SLUMBERS Collection

Fashion label fragment design works in collaboration with streetwear imprint NEIGHBOURHOOD on a new joint capsule entitled 'SLUMBERS.' The main design inspiration behind the apparel selection is drawn from the bold graphics of heavy metal bands, specifically their merchandise details. The capsule features eight pieces in total -- there are four long sleeve shirts and four short sleeve tees.

All of the pieces boast the "SLUMBERS" slogan across the front and the rear in contrasting hues. The color palette features orange, black, blue, and white -- the orange is accented with darker orange details, the blue colorway features dark blue prints, the white is complete with black details and vice Versa. The SLUMBERS collection is now available for purchase online at select retailers including Farfetch.

Heavy Metal Band-inspired Fashion
Opportunity for fashion brands to create apparel collections inspired by the bold graphics of heavy metal bands.
Collaborations in Streetwear
Potential for streetwear labels to collaborate and create joint capsule collections.
Contrasting Color Palettes
Demand for apparel with contrasting color palettes, featuring bold and vibrant hues.

Who This Affects Most

Fashion
Fashion brands can leverage heavy metal band-inspired graphics to create unique apparel collections.
Streetwear
Streetwear labels can collaborate with other brands to create limited edition capsule collections.
Retail
Retailers can stock up on apparel with contrasting color palettes to cater to consumer demand.
SCORE
2.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 59%
Activity 6%
Freshness 8%