slowthai Showcases the Psychword x Jim Longden Tracksuit
References: jimlongden & highsnobiety
Mysterious fashion label Psychworld works in collaboration with British designer Jim Longden on a special tracksuit that is showcased by rapper slowthai. The collaborative piece highlights minimal design elements as the top and bottom are complete in predominantly black hues.
The matching set spotlights branding details in the form of a bright contrasting "Psychworld" in blue. This adorns the front of the track jacket and down the left side of the track pants. Additional branding details nod to Jim Longden, as his classic CAPO slogan is incorporated to the back of the track jacket in the same bright hue. The limited edition joint tracksuit is now available for purchase online at Jim Longden and at London's Dover Street Market location.
The matching set spotlights branding details in the form of a bright contrasting "Psychworld" in blue. This adorns the front of the track jacket and down the left side of the track pants. Additional branding details nod to Jim Longden, as his classic CAPO slogan is incorporated to the back of the track jacket in the same bright hue. The limited edition joint tracksuit is now available for purchase online at Jim Longden and at London's Dover Street Market location.
Trend Themes
1. Collaborative Fashion - Opportunity to collaborate with different designers to create unique and limited edition fashion pieces.
2. Minimal Design - Demand for fashion pieces that feature clean and simple design elements.
3. Branding Details - Interest in fashion items that prominently display branding details and logos.
Industry Implications
1. Fashion Design - Integration of different design perspectives to create innovative and distinct fashion collections.
2. Streetwear - Rising demand for streetwear fashion that combines comfort, style, and limited edition collaborations.
3. Online Retail - Opportunity to sell limited edition and unique fashion pieces through online platforms and marketplaces.
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