Astringent Skincare Products

Aesop's Skincare Trio Was Designed Specifically for Oily Skin

The beauty brand Aesop offers a variety of natural, luxury cosmetic products and one of its skincare trios is able to address the needs of individuals with oily skin.

People who produce excessive oil on their faces have to deal with shiny skin, large pores and acne, while also having to address the effects that this has on their physical comfort and self esteem. Aesop aims to address these problems with three products. The first is a face cleanser that contains Mandarin rind, ylang ylang and lavender. The second is a Bitter Orange Astringent Toner with natural ingredients like witch hazel and rosemary, while the third is an Oil Free Hydrating Facial serum that is able to moisturize without adding to the oiliness of the user's skin.

Aesop's skincare trio is able to enhance the appearance of skin and keep the effects of oiliness under control.

Natural Skincare Products
Opportunity to create more natural, plant-based products for consumers with oily skin.
Oil-controlling Skincare
Focus on creating skincare products that specifically address the needs of individuals with oily skin.
Luxury Skincare
Potential to create high-end skincare lines that address specific skin concerns like oiliness.

Where This Applies

Beauty and Cosmetics
Opportunity for beauty and cosmetics companies to create specialized skincare lines for consumers with oily skin.
Natural Products
Potential for natural products companies to focus on skincare products that are specifically formulated for oily skin.
Luxury Goods
Opportunity for luxury goods companies to expand into the skincare market with high-end, specialized products.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 71%
Freshness 8%

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