Famous swimsuit deisgner Gabi Gregg of 'GabiFresh' released a new line of size-inclusive swimsuits. The line named "Power of Survival" was made to fit women from size 10 to 26.
The swimsuits are worn by the creator herself Gabi Gregg, model Philomena Kwao and breast cancer survivor Ericka Hart in the heart of the jungles of Belize for the brand's latest campaign. This line reflects all aspects of the female form and was inspired by "powerful women and features bold designs." Working to empower women of every shape, size, race or circumstance, this swimwear brand aims to make women truly comfortable in a skin-baring bathing suit.
Additionally, this company is holding an open casting call, looking for nine women to join in on their next photoshoot. This vibrant line of size-inclusive swimsuits is available for purchase now, just in time for a comfortable winter getaway.
Why This Trend Is Growing
- Size-inclusive Fashion
- The trend of size-inclusive fashion is disrupting the fashion industry by challenging traditional beauty standards and creating inclusive designs for all body types.
- Empowering Campaigns
- The trend of empowering campaigns is disrupting marketing by creating content that reflects diverse identities, highlighting real-life experiences, and supporting social change.
- Open Casting Calls
- The trend of open casting calls is disrupting the modeling industry by offering opportunities to new talent and showcasing a variety of diverse faces and body types in advertising.
Industries Being Reshaped
- Fashion
- The fashion industry has an opportunity to disrupt traditional beauty standards and create inclusive designs for all body types, establishing brands that prioritize diversity, and inclusivity.
- Marketing
- The marketing industry has an opportunity to disrupt traditional advertising by creating campaigns that represent a variety of identities, promote social change, and empower diverse communities.
- Modeling
- The modeling industry has an opportunity to disrupt traditional beauty standards by offering opportunities to diverse faces and body types and leveraging inclusivity as a selling point in advertising.
