Hipster Gets PBR Pounders Inked On His Tummy

 - Jul 17, 2009   Updated: Jun 7 2011
References: tinyurl & tinyurl
After seeing this six-pack tattoo, I've officially seen it all. I suppose getting a six-pack tattooed on your stomach is far easier than dieting and exercising enough to have washboard abs on your own--especially if you're enjoying PBR pounders like our hero is here.

Check out the related articles below for more ways to fake a great stomach--other than getting a six-pack tattoo, that is.

Implications - The drive towards masculinity and the subsequent creation of products that make men feel uber masculine is a result of the undying emphasis society places on a virtually unachievable male ideal. Products that use humor to help men laugh off their inability to achieve this ideal, or make the achievement easier are mass consumed in today's society as a result of this emphasis.