Canus boasts a silky body wash that is cruelty-free and made in Canada. Aptly named the Nature Silky Body Wash, the formula combines the extremely nourishing benefits of goat's milk with the delicate aroma of lavender oil.
Canus' product is dermatologist-tested and is guaranteed to respect the skin's natural pH. This makes it ideal for sensitive skin and those with allergies. The inclusion of goat milk as a key ingredient delivers "moisturizing fatty acids, vitamins A (retinol) and B3 (niacin), potassium, zinc, and selenium." Canus positions itself as an expert in goat milk-infused products since 1998 and its silky body wash features "a proven technique that transfers the benefits of fresh goat milk" into skincare lines.
Image Credit: Canus
What Makes This Trend Stand Out
- Silky Body Washes with Natural Ingredients
- There is a trend toward developing body washes infused with natural ingredients, such as goat milk and lavender oil.
- Sensitive Skin Products
- The trend toward sensitive skin products is creating opportunities for body washes that respect the skin's natural pH and are dermatologist-tested.
- Expertise in Niche Ingredients
- There is an increasing trend for companies like Canus to position themselves as experts in niche ingredients like goat milk.
Sectors Adopting This
- Natural Skincare Products
- Canus' Nature Silky Body Wash is indicative of the natural skincare industry trend and presents opportunities for other companies to create similar products with natural ingredients and dermatologist-tested formulas.
- Sensitive Skin Products
- The trend for sensitive skin products presents opportunities for body washes that are gentle on the skin and made with natural ingredients like goat milk and lavender oil.
- Niche Ingredient Products
- There is an opportunity for companies to specialize in niche ingredients like goat milk and position themselves as experts in the field, as Canus has done with its Nature Silky Body Wash.
