Looking to give an athletic silhouette a more polished appearance, Nike gave the 'SFB 6" Bomber' an update.
This time, the brand uses a beautiful cognac-colored premium leather for the entirety of the upper -- with the quality of the construction evident upon first glance. Artful stitching splits up the upper a bit -- bringing a subtle depth to the design. Nike's Swoosh is shown minimally on the new SFB 6" Bombers, with the logo ingrained into the side of the heel.
The laces are a slightly lighter tone of brown, helping to give the sneakers more variance -- however they do so in a way that doesn't retract from the minimalism of it. Finishing it off is an off-white sole, which is lightly speckled.
What's Driving This Trend
- Refined Lifestyle Silhouettes
- Opportunity to create athletic footwear with a more polished and sophisticated look.
- Premium Leather Construction
- Opportunity to use high-quality leather materials to elevate the design and construction of footwear.
- Minimalist Branding
- Opportunity to incorporate subtle and minimal branding elements in footwear designs for a sleek aesthetic.
Who This Affects Most
- Athletic Footwear
- Disruptive innovation opportunity in the athletic footwear industry by offering refined lifestyle silhouettes.
- Fashion Accessories
- Disruptive innovation opportunity in the fashion accessories industry by introducing premium leather construction in sneakers.
- Streetwear Fashion
- Disruptive innovation opportunity in the streetwear fashion industry by leveraging minimalist branding for a sleek and modern look.
