Frizz-Reducing Haircare Masks

The SEEN Frizz + Repair Treatment Mask Works in Minutes

The SEEN Frizz + Repair Treatment Mask is a new haircare product from the brand that's crafted with a multifunctional formulation in mind to help consumers tame their tresses. The launch is now exclusively available to consumers in the US.

The product was developed by a dermatologist and works by addressing hair frizz, but also the damage that it can have to effectively do double duty during each use. The haircare mask works with a blend of hemisqualane alongside squalane, moringa oleifera and bisabolol to achieve up to a 70% reduction in frizz, hair that's 2.7-times stronger and more.

The SEEN Frizz + Repair Treatment Mask is effective, but only requires a few minutes to start working and can be applied after shampooing in the shower before being left in for five minutes.

Multifunctional Haircare Products
Brands are developing haircare products with multiple benefits, such as frizz reduction and repair, to simplify consumer routines and enhance efficiency.
Dermatologist-backed Formulations
Haircare innovations involving formulations developed and endorsed by dermatologists are gaining traction for their perceived efficacy and safety.
Rapid-action Beauty Treatments
Consumers are increasingly drawn to beauty products that offer quick and noticeable results, providing convenience without compromising on performance.

Sectors Adopting This

Beauty and Personal Care
The beauty and personal care industry continues to thrive by integrating advanced formulas that address multiple hair concerns in a single product.
Health and Wellness
The health and wellness sector is leveraging science-backed insights to create haircare solutions that not only improve appearance but also promote long-term hair health.
Consumer Packaged Goods
Innovations in consumer packaged goods are focusing on products that deliver fast-acting results, reflecting a shift towards more efficient and time-saving beauty routines.
SCORE
5.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 57%
Freshness 55%