Red Lobster Offers Seafood Solutions to Support Lent
Grace Mahas — February 19, 2021 — Lifestyle
References: walmart & redlobster
In an effort to support Lent, the six-week period leading up to Easter where individuals opt to fast on meat and other goods, Red Lobsters launched various "seafood solutions" that will be available in-restaurant and at-home.
As part of Red Lobster’s Daily Deals, the brand launched 'Fish Fry Friday' which includes hand-battered, wild-caught cod served with fries and coleslaw – priced at only $11.99. Fans can get their hands on these delicious offerings in-restaurants, take-out dinners, or through the brand's touchless delivery system.
For guests who prefer to cook themselves, Red Lobster offers a Fish Fry Mix that's complete with "all the flavors and spices you know and love, for perfectly breading seafood at-home." Fans can purchase the delicious offering at grocery stores nationwide and online.
As part of Red Lobster’s Daily Deals, the brand launched 'Fish Fry Friday' which includes hand-battered, wild-caught cod served with fries and coleslaw – priced at only $11.99. Fans can get their hands on these delicious offerings in-restaurants, take-out dinners, or through the brand's touchless delivery system.
For guests who prefer to cook themselves, Red Lobster offers a Fish Fry Mix that's complete with "all the flavors and spices you know and love, for perfectly breading seafood at-home." Fans can purchase the delicious offering at grocery stores nationwide and online.
Trend Themes
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Seafood Solutions — The seafood industry has an opportunity to innovate by creating more meal options specifically for Lent.
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Daily Deals — Businesses can explore daily deals and promotions to attract customers during Lent and other religious holidays.
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Touchless Delivery — The food delivery industry can expand touchless delivery options to better serve customers during the pandemic and beyond.
Industry Implications
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Seafood — Seafood companies can increase market share during Lent by offering innovative, easy-to-prepare seafood products for the home cook.
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Restaurant — Restaurants can create Lent-specific menu offerings and launch daily deals and promotions to attract customers during the six-week period.
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Food Delivery — Food delivery companies can expand touchless delivery options to better serve customers during the pandemic and beyond.
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