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Building Block Coding Toys

Cody Block is a Screen-Free Coding Toy for Children

— April 15, 2020 — Art & Design
Cody Block is a screen-free coding toy for children aged 3 to 9. It launched on Kickstarter on the 7th of April and is already more than 60% funded.

Cody Block's narrative follows a little wooden car called Cody that has to find its way home through 16 Building Blocks which act as commands. The task for children is to lay out a path that leads Cody back to his house. This is done by positioning the Building Blocks in the correct order. Each of the Blocks give a unique directional command to the car through RFID tags. Cody will follow the sequence of instructions provided by the Blocks to make it to his goal.

Cody Block provides gender-neutral play that stimulates a child’s critical thinking, creativity, problem solving abilities and resilience -- all skills that will be essential to children for the jobs of tomorrow. By enabling kids to gather new skills through play, we can encourage the next generation of innovators, tinkerers, creators and makers of the future.
Trend Themes
1. Screen-free Coding Toys - Developing further screen-free coding toys for children to stimulate critical thinking, creativity, problem solving abilities and resilience.
2. Building Block Narratives - Combining physical building blocks with a narrative structure to create engaging coding learning experiences for children.
3. RFID Tag Technology - Exploring the use of RFID tags in toys and games for interactive and immersive play experiences.
Industry Implications
1. Toy Industry - Developing and marketing more educational and experiential toys that promote play-based learning for children.
2. Edtech Industry - Creating new technology-based learning tools specifically for children, such as coding toys and games.
3. Augmented Reality Industry - Incorporating augmented reality into physical toys and games to create immersive and interactive experiences for children.
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