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Agriculture-Inspired Literacy Apps

This App Helps Rural Farmers Make Informed Decisions

— September 17, 2015 — Tech
'AgriApp' is a clever new program that is designed to help rural farmers better adapt to modern technology. According to a recent government study, India's rural populations has far higher rates of illiteracy than that of urban areas. For those who work in the agriculture industry, the inability to read and write makes it difficult to adapt to modern technology and changing farm practices.

Dr. Vijayaragavan Wishwanathan has been on a mission to combat illiteracy in farm communities with a handy mobile app called AgriApp. AgriApp works in conjunction with a device called SmartAgri, which can be used with any mobile phone. The device can be placed under the soil to help farmers measure moisture content, minerals and pH levels. The information is then sent to the app and displayed as color-coded data. The simple interface means that illiterate farms can decipher the information and make informed decisions about their crops.

The app ensures that rural farmers are able to make targeted decisions regardless of their literacy level.
Trend Themes
1. Rural Literacy Technology - Opportunity for technology solutions that address illiteracy challenges in rural areas.
2. Smart Agriculture - Potential for innovative technologies to assist farmers in measuring and analyzing soil conditions.
3. Mobile App Interface - Demand for user-friendly mobile applications designed for illiterate users in agriculture.
Industry Implications
1. Educational Technology - Disruptive innovation opportunities in developing tech solutions to improve literacy rates in rural communities.
2. Agricultural Technology - Potential for disruptive technologies that automate data collection and analysis in farming practices.
3. Mobile App Development - Opportunity for designing intuitive mobile app interfaces for users with low literacy levels in the agricultural sector.
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