MAD Paris is a luxurious watch customizer and it recently created a limited edition of the Rolex Sapphire Rainbow Daytona timepiece. It's special 'pièce de résistance' is completely constructed from sapphires across the watch's bezel. It is adorned in a rainbow tonal spectrum throughout the entire face's frame.
The special iteration is available at retailer Browns in a highly limited quantity. The timepiece is predominantly black, constructed from stainless steel materials across the face, the dial, and the link strap, allowing the rainbow spectrum to boldly contrast against it. The link strap is enclosed with a folding buckle in the same black stainless steel as well. The Rolex Sapphire Rainbow Daytona watch is priced at a premium $84,000 USD.