Manly Fashion Doodles

Designer Richard Haines Flaunts his Fashion Illustrations Online

Richard Haines is a designer, but is gaining great notoriety for his new blog, “What I Saw Today.”

Richard Haines has worked with some of the best designers in the fashion industry, from Calvin Klein to Sean Combs.

What’s interesting is that his blog solely focuses on menswear, and is written by a man, about men. Richard Haines’ sketches (which are featured in “What I Saw Today”) are simple but still hold an element of style.

His blog is attributed to the time he worked at Calvin Klein.

Fashion Illustration
Opportunity for fashion brands to increase engagement through unique and personalized fashion illustrations.
Men's Fashion
Potential for men's fashion industry to tap into the growing interest and influence of male fashion bloggers.
Online Fashion Blogging
Disruptive innovation potential in the realm of online fashion blogging for niche markets, such as menswear.

Who This Affects Most

Fashion
Opportunity for fashion industry to explore the use of fashion illustrations to showcase their designs and engage with consumers.
Blogging
Potential for blogging industry to cater to niche markets, such as menswear, by providing engaging and specialized content.
Male Fashion
Disruptive innovation opportunities in the male fashion industry to cater to the growing interest in menswear and the influence of male fashion bloggers.
SCORE
2.7 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 44%
Activity 30%
Freshness 8%

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