'Rich Kid Smart Kid' is a finance-focused website that is designed for young children. While money management may seem like an adult topic of discussion, more and more millennial parents are teaching their kids about financial responsibility at a young age.
Parents' experiences with a recent economic crisis as well as with their own debt management struggles have lead many to open savings accounts for young kids before they are even old enough to understand the value of money.
The 'Rich Kid Smart Kid' web platform works in a similar way and offers interactive games and activities that help kids understand the importance of saving for their future. While more simplified than adult banking features, these games prepare young generations for what lies ahead.