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Genderless Bulky Sunglasses

RETROSUPERFUTURE and SUNNEI Join on a Sleek Eyewear Range

— February 9, 2019 — Fashion
RETROSUPERFUTURE and SUNNEI work in collaboration for the second time to launch a small eyewear series to commemorate SUNNEI's inaugural womenswear capsule. The capsule launched in Milan last summer and the latest eyewear collection features one design in three colorway selections. The structure is created to meet unisex standards and boasts a chunky silhouette as the frame.

The three tonal options include black, blue, and 'Havana,' which is similar to a tortoise shell design. In terms of the frame's shape, it features sharp angles with a low profile, creating a thick rectangular shape. It is held with a strong nose bridge and has thick temple tips. The collaborative RETROSUPERFUTURE and SUNNEI eyewear series are now available to shop online and in stores.
Trend Themes
1. Genderless Sunglasses - Opportunity for disruptive innovation in creating sunglasses that cater to a diverse range of gender identities.
2. Bulky Eyewear - Opportunity for disruptive innovation in designing oversized eyewear that makes a bold fashion statement.
3. Unisex Fashion Collaboration - Opportunity for disruptive innovation in collaboration between fashion brands to create inclusive and trendsetting products.
Industry Implications
1. Eyewear - Opportunity for disruptive innovation in the eyewear industry by creating gender-neutral designs that appeal to a broader customer base.
2. Fashion - Opportunity for disruptive innovation in the fashion industry by promoting inclusivity and breaking traditional gender norms through collaborative collections.
3. Retail - Opportunity for disruptive innovation in the retail industry by offering diverse and unique fashion products that cater to a wide range of customer preferences.
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