Angel Chen works in collaboration with adidas Originals on a set of retro-futuristic shoe designs for the season. The pack is made up of three iterations of re-interpreted classic silhouettes. It spotlights the Superstar 80 and the SL7600 sneaker models.
The Superstar 80 is offered in the colorways of either Core Black or Icey Pink -- both of which are made with suede materials at the upper. It is then detailed with leather materials before spotlighting the midsole foundation. It boasts teeth-like details all around the shoe. The SL7600 sneaker is done in a colorway of Off White, Cloud White, and Dark Blue, detailed with blue, red, and neon green. It is made with a knitted base foundation and held with leather and suede overlays.
Image Credit: adidas Originals
Key Themes Behind This Trend
- Retro-futuristic Sneakers
- Brands can experiment with re-interpreted classic silhouettes and add unique, futuristic details to attract customers.
- Teeth-like Sole Design
- Innovative sole designs inspired by everyday objects like teeth can set brands apart from competitors.
- Colorful Knitted Sneaker Bases
- Sneaker companies can incorporate colorful knitted fabric for the base of their products to appeal to a wider consumer base.
Where This Applies
- Footwear
- Footwear companies can experiment with unique sole designs and colorful fabric choices to create innovative products.
- Fashion and Apparel
- The incorporation of unique details and new materials in fashion products can drive customer engagement and sales.
- Sportswear
- Sportswear brands can explore retro-futuristic designs to create unique, highly-stylized products that appeal to both athletic and fashion-focused consumers alike.
