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Mystery Unicorn Toys

Zuru's Rainbocorns Sweet Shake Surprise Offers a Fun Unboxing Experience

— January 21, 2021 — Life-Stages
Zuru is expanding its range of toys with the introduction of the Rainbocorns Sweet Shake Surprise, an interactive unicorn toy that comes in secretive packaging to provide kids with an engaging unboxing experience that will keep the appearance of their toy a mystery until they've peeled back 15 different layers.

Kids have the chance to receive six unique unicorn characters, all of which have the ability to speak and sing when their paws are squeezed. The characters come with oversized milkshake cups that are decorated with jelly hearts. These also provide an interactive element, as kids are invited to swirl the jelly to find out about their toy's favorite things. Another of the layers of surprise unveils a DIY Sweet Shake slime mix, which can be used for decoration.

Image Credit: Zuru
Trend Themes
1. Interactive Unboxing Toys - The success of the Rainbocorns Sweet Shake Surprise suggests demand for toys with interactive unboxing experience is high.
2. DIY Toy Making Kits - The inclusion of a DIY Sweet Shake slime mix highlights the potential of toy making kits as a trend in the toy industry.
3. Collectible Character Toys - Rainbocorns Sweet Shake Surprise's six different unicorn characters highlights the appeal of collectible toys to children.
Industry Implications
1. Toy Industry - Rainbocorns Sweet Shake Surprise shows the potential for toy manufacturers to innovate and create engaging products for children.
2. DIY Craft Industry - The inclusion of a DIY Sweet Shake slime mix in the Rainbocorns Sweet Shake Surprise suggests an opportunity for toy manufacturers to tap into the DIY craft industry.
3. Gift Industry - The secretive packaging and unboxing experience of Rainbocorns Sweet Shake Surprise presents opportunities for toy manufacturers to target the gift industry during holiday seasons and other special occasions.
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