Put An Egg On It Caters to the Food-Lover in Everyone
Christopher DeLuca — July 18, 2011 — Pop Culture
References: putaneggonit & magculture
Put An Egg On It is a phenomenal foodie publication that will most definitely inspire creativity with your next meal and cause a rumble in your belly while reading. The magazine has a distinct green visual identity that really sets in apart from other publications.
I love the idea behind Put An Egg On It, because I agree that everything is better with an egg on top. If you are not already a food-lover, this magazine will surely turn you into one. The fourth issue of the magazine will be available August 2011; for back issues, your best best is to consult its website.
Implications - Foodie culture has taken off in a big way over the last several years. This niche market that obsesses over food is generally affluent and is generally financially secure. Companies should consider jumping into this lucrative space.
I love the idea behind Put An Egg On It, because I agree that everything is better with an egg on top. If you are not already a food-lover, this magazine will surely turn you into one. The fourth issue of the magazine will be available August 2011; for back issues, your best best is to consult its website.
Implications - Foodie culture has taken off in a big way over the last several years. This niche market that obsesses over food is generally affluent and is generally financially secure. Companies should consider jumping into this lucrative space.
Trend Themes
1. Foodie Culture - Companies can disrupt the market by offering innovative and unique food experiences and products for foodie culture enthusiasts
2. Visual Identity for Publications - There is an opportunity for companies to differentiate themselves by creating a unique visual identity for their publication
3. Egg-based Recipes - Businesses can capitalize on the growing popularity of eggs in the food industry by creating unique, delicious egg-based recipes
Industry Implications
1. Food and Beverage - Food and beverage companies can capitalize on the foodie culture trend by offering unique and innovative products and experiences
2. Publishing - Publishing companies can disrupt the market by creating unique visual identities for their publications to stand out from the competition
3. Cooking Supplies - Businesses in the cooking supplies industry can take advantage of the growing popularity of eggs by marketing specialized cooking tools and pans for egg-based recipes
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