Oversized Gothic Streetwear

SUB-AGE's Collection Intermingles Goth and Punk Clothing Styles

SUB-AGE, a underground label that's based in Tokyo, Japan, recently released its Fall/Winter 2016 collection with a lookbook that shows the brand combining goth and punk clothing influences.

In order to do this, SUB-AGE incorporates oversized fits with vibrant colors and angst-filled graphic prints. Pieces within the collection include bright crew neck sweaters, long trench coats, leather and sheepskin jackets, hoodies and a baggy retro jumpsuit that takes its wearer straight back to the 1970s.

SUB-AGE does a play on the D.A.R.E. drug resistance program's logo as well, transforming the iconic red typography to say S.AGE, along with the words "TO KEEP KIDS IN GOTHIC" underneath. An especially vibrant sweater features a neon green fabric that's complemented by the word "JESUS" under the neck. In addition, the punk clothing influence is further shown within the editorial through the incorporation of ripped jeans and casual street shoes.

Oversized Streetwear
Exploring the combination of oversized fits with vibrant colors and angst-filled graphic prints in streetwear fashion.
Gothic and Punk Fusion
Showcasing the merging of goth and punk clothing influences in fashion collections.
Reimagined Logos
Transforming iconic logos to create new and edgy designs.

Where This Applies

Fashion
Opportunities for brands to innovate by incorporating oversized fits, vibrant colors, and angst-filled graphic prints in streetwear fashion.
Apparel
Exploring new design possibilities by merging goth and punk clothing influences in apparel collections.
Graphic Design
Creative opportunities to reimagine iconic logos and typography to create unique and edgy designs.
SCORE
5.7 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 92%
Activity 71%
Freshness 8%

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