Sky-High Street Sneakers

The Puma Sky Hi +Shoe For Men is Street Smart & Retro-Inspired

The new Puma Sky Hi+ sneaker of the company's Summer 2011 collection is inspired by the company's original release of the shoe back in the 80s. Boasting a retro high-top design with an extra wide tongue and thick set of laces, the Puma Sky Hi+ shoe for men reminds me instantly of street-savvy skateboarders and stylish basketball players.

Available in all black and baby blue, the shoe can be paired effortlessly with a variety of styles and colors of clothing this summer season. Featuring a rubber sole and adjustable Velcro patch at the top to loosen or tighten the fit, these shoes are equally as comfortable as they are stylish. The Puma Sky Hi+ is available for purchase online at the Puma website.

Retro-inspired Sneakers
Opportunity for disruptive innovation in creating modern versions of classic sneakers with a nostalgic twist.
Street-savvy Fashion
Opportunity for disruptive innovation in designing clothing and accessories that cater to the style of skateboarders and basketball players.
Comfortable and Stylish Shoes
Opportunity for disruptive innovation in developing footwear that combines fashion with comfort for everyday wear.

Industries Being Reshaped

Fashion
Opportunity for disruptive innovation in the fashion industry by creating new and unique retro-inspired clothing and accessories.
Athletic Footwear
Opportunity for disruptive innovation in the athletic footwear industry by designing sneakers that offer both style and comfort for sports and casual wear.
E-commerce
Opportunity for disruptive innovation in the e-commerce industry by improving online platforms for purchasing fashion items, including sneakers.
SCORE
3.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 47%
Activity 39%
Freshness 8%