Having a bad hair day down yonder? Perhaps your stylist cut too much off the ends. You needn't worry with the creation of Vonk Schaamtoupetten, a pubic hair toupee business. Historically called 'merkins', pubic toupees are meant to make up for lost hair. Vonk is more about the wow factor.
Implications - The perception of beauty in today's world is much more unconventional than that of the past. Thus, products made to enhance peculiar parts of the anatomy are becoming more popular as consumers begin looking at beauty in a different way. These products, such as the Merkins, serve a niche demographic of odd, but eager consumers.