Body-Positive Hairy Jewelry

Naama Agassi's Hairy Jewelry Seeks to Promote Female Empowerment

Designer Naama Agassi seeks to promote female empowerment through taking charge of one's own body in the best possible way. Her exceptionally unique 'Hairy Jewelry' series does not include the conventional casual tiara, clip or hair accessory. It is actually a collection of fringed jewelry that is designed to be worn in areas of the body that are traditionally considered unattractive for females. Naama Agassi seeks to produce a "renewed aesthetic appreciation" for the "cultural conception of female body hair" with sculptural pieces that include hairiness in the eyebrow, navel, ear and armpit regions.

To promote female empowerment means to rewrite unrealistic and unfair social constructs by motivating women to be who they are and express themselves through ways they feel comfortable with.

Photo Credits: Dafna Talmon

Body-positive Jewelry
Creating unique body jewelry to help women embrace and celebrate their bodies for increased self-love and confidence.
Unconventional Beauty Standards
Challenging societal beauty standards by designing and promoting unconventional beauty trends.
Gender-neutral Accessories
Creating gender-neutral accessories that embrace and celebrate the uniqueness of all individuals.

Sectors Adopting This

Fashion and Accessories
Opportunity in designing unique accessories to promote diverse expressions of beauty and empower individuals to embrace their unique qualities.
Body Positivity and Wellness
Supporting body positivity by promoting self-love and acceptance through fashion and wellness.
Marketing and Advertising
Opportunity to shift the media presentation of beauty ideals and promote more inclusive and diverse representations.
SCORE
5.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 86%
Activity 77%
Freshness 8%