If you've a penchant for the great outdoors, you'll adore the Project Alabama Spring 2011 lookbook. Photographer Gustavo Marx shot model Julia Oliv in a variety of forest, yard and cabin scenes; these settings combine beautifully with Project Alabama designer Charlotte Greenough's separates and dresses. It's enough to make even city-slickers want to go camping.
See more shots from the Project Alabama Spring 2011 lookbook above.
Implications - As the global population and urban centers continue to increase, many individuals may feel as if their connection with nature and the planet is weakening. These individuals often cannot find time to enjoy the great outdoors due to busy lifestyles. Companies and businesses will benefit by creating products that are capable of providing consumers comparable experiences to those encountered outside.