A lot of the time, a product showcase relies on salespeople or signage nearby to call out the best features. But with a bit of help from technology, PERCH Interactive created a touchscreen display table for Nexxus that creatively shows off the best features of the brand's Youth Renewal hair care system.
Since learning the benefits from a line of five products can be overwhelming, the product showcase was set up in a way to easily point how this range fights eight signs of aging. The five hair care products are set out on the table and when each one of them is picked up by a consumer, they are presented with a variety of information on purpose, formula and demonstrations of how it can be included into a daily regimen.
By blending tactile and touchscreen experience, the experience seems much more likely to have a consumer leave with a product in hand.
High-Tech Product Tables
More Stats +/-
Multi-Sensory Cosmetic Displays
Digitized Detergent Displays
Digitized Shoe Displays
Musical Nail Polish Displays
Digitized Holiday Branding
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Perch Interactive's Product Showcase Highlights a Hair Renewal System
- By: Laura McQuarrieSep 4, 2015