Gilded Block Seating

The Primitive Gold Chair is Coated in 24 Karat Gold

While the general structure of the Primitive Gold Chair looks to be compiled of a stack of blocks, this bold seating is not some basic caveman's chair.

Created by design duo Piergiorgio Robino and Stefania Fersini of Nucleo furniture and design studio, this chair is made from a base of fiberglass and is finished off with a coating of 24 karat gold. When you sit on this bulky hunk of furniture, you can imagine that you are in fact sitting on a king's throne made out of a pile of gold bullion bars.

Luxurious and attention-grabbing, the Primitive Gold Chair is the perfect accent piece for an all white room, and it would fit nicely in a boldly furnished man cave.

Luxury Seating
Opportunities exist for designers to create luxurious seating options using unique materials such as precious metals.
Bold Furniture
Designers can create bold furniture pieces using unconventional shapes and colors to stand out in the market.
Attention-grabbing Accents
There is demand for bold accent pieces that make a statement in a room and designers can take advantage of this trend.

Who This Affects Most

Furniture
The furniture industry can explore using unique materials and designs to create luxurious seating options that stand out.
Home Decor
Home decor businesses can make use of bold and attention-grabbing accent pieces such as the Primitive Gold Chair to attract customers.
Luxury Goods
The luxury goods industry can continue to use precious metals such as 24 karat gold in products like the Primitive Gold Chair to add value and attract high-end customers.
SCORE
0.8 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 10%
Activity 5%
Freshness 8%

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