The New Voluminous X Fiber Mascara Features a Black Primer and Mascara Wand

 - Jan 9, 2018
References: global.ulta & popsugar
L'Oréal Paris has released the new Voluminous X Fiber Mascara, which includes a doubled-ended primer and mascara wand.

Brand new to the cosmetics market this January, this mascara has two products in one; side one is used as a primer, while side two is a volumizing mascara. The two-step process promises longer, fuller and darker lashes. With a black primer instead of the classic clear or white primer, this mascara stands out from its competitors. The mascara wand itself is infused with lengthening fibers, adding seven times more volume and length.

This primer and mascara wand is meant to last all day, and is offered in Blackest Black Washable, Blackest Black Waterproof, and Black Washable.