Brightcove is a platform that helps companies create, manage and measure premium video content. With a wide variety of built-in tools, this platform makes it easier for companies to monetize their content while also delighting audiences.
Brightcove is a comprehensive platform with a number of key features. One of the main advantages of using the platform is that it helps users upload, manage and publish premium video content quickly. Once uploaded, the platform can be used to analyze video performance. With its built-in lead capture features and viewer analytics, the platform makes it easier for content creators to gauge how viewers are responding to their videos. The platform even features social network integration to help companies expand their reach and ensure their content goes viral.
With a variety of tools for content creation and marketing, Brightcove is ideal for companies looking to manage ongoing video campaigns.