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Celebrity-Created Teeth Whiteners

Clean the Sky - Positive Eco Trends & Breakthroughs

MOON Co-Created a Portable Oral Care Product with Kendall Jenner

— April 25, 2019 — Lifestyle
MOON offers a fresh new take on oral care with aesthetically pleasing products that can proudly be displayed on a bathroom countertop, as well as portable oral care products that are ideal for on-the-go use. The entirety of the range of certified vegan and cruelty-free, featuring antioxidant-packed plant-based ingredients like coconut oil, cranberry extract, black tea, Dead Sea salt, ginseng and echinacea.

MOON collaborated with Kendall Jenner on the Kendall Jenner Teeth Whitening Pen, which features an antioxidant-rich Elixir III blend made from some of Kendall's favorite natural ingredients such as lavender oil, strawberry extract and honeysuckle flower. The grab-and-go teeth whitening pen boasts a fresh vanilla mint flavor, a free-from formula and the ability to brighten one's smile instantly and provide lasting, long-term results.
Trend Themes
1. Aesthetically Pleasing Oral Care Products - There is an opportunity for companies to create oral care products that are visually appealing and can be proudly displayed in the bathroom.
2. Portable Oral Care Products - There is the potential for developing oral care products that are convenient for on-the-go use.
3. Plant-based and Natural Ingredients - There is a demand for oral care products that feature plant-based and natural ingredients.
Industry Implications
1. Oral Care Industry - Companies in the oral care industry can explore creating aesthetically pleasing products and portable options to meet consumer needs.
2. Beauty Industry - Beauty companies can tap into the trend of natural and plant-based ingredients by developing oral care products with similar characteristics.
3. Celebrity-endorsed Products Industry - There is an opportunity to collaborate with celebrities to create dental care products that align with their personal brand and appeal to their fanbase.
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