The portable lunch box packaging for Al Parque was crafted around the idea that "food tastes better when shared with friends," especially in an outdoor setting like a picnic. In order to make transportation easy, the Aldas Brand agency created a compact box that could fold out to reveal slots for a sandwich, a drink, as well as a soup or a salad container. Even on a windy day, the secure slots in this packaging make sure that no wrappers or containers have the chance to blow away.
Taking inspiration from a traditional picnic basket, the single-serving box contains a handle at the top for easy carrying. In terms of construction, the box is made from an eco cardboard that's held together with a water-based glue, complete with detailing printed using only a single color of ink.
What's Driving This Trend
- Eco-friendly Packaging
- Opportunities for businesses to innovate towards environmentally sustainable packaging.
- Compact and Secure Design
- Opportunities for businesses to create mobile and secure packaging for outdoor use.
- Multipurpose Containers
- Opportunities for businesses to create versatile packaging that can hold multiple types of food and drink items.
Who This Affects Most
- Food and Beverage
- Opportunities for the food and beverage industry to create more convenient and innovative packaging options for customers.
- Outdoor Recreation
- Opportunities for businesses in the outdoor recreation industry to provide compact and secure food storage solutions for customers.
- Printing and Packaging
- Opportunities for businesses in the printing and packaging industry to develop more sustainable and efficient methods for creating product packaging.
