Amsterdam-based skatewear label Pop Trading Company unveiled its Spring/Summer 2018 collection with many minimalist staple pieces. The entire capsule encompasses a clean look with simple and subtle details throughout. The series offers some of the label's signature pieces, such as branded t-shirts, caps, sweat pants and hoodies.
In addition to the signature offerings, the Pop Trading Company also delivers items such as half-zip pullover outerwear, denim shirts and loose-fitting denim jeans for the season. Other notable items from the label include long-sleeve shirts and a series of bags such as backpacks and side-bags. The Pop Trading Company Spring/Summer collection will be available online starting February 24th and through label's stockists.
Image Credit: Pop Trading Company
What's Driving This Trend
- Minimalist Skatewear
- Skatewear brands can innovate by offering streamlined, simple designs with subtle details.
- Signature Staples
- Creating and maintaining recognizable signature items can strengthen a brand's identity and customer loyalty.
- Denim Apparel
- Exploring different denim fabrics and fits can provide options for consumers seeking versatility in their casual wardrobe.
Who This Affects Most
- Skatewear Fashion
- Skatewear brands can continue to grow and expand in their niche industry by offering innovative designs and high-quality products.
- Apparel Retail
- Retailers can capitalize on the popularity of skatewear fashion by curating collections that cater to the style preferences of consumers.
- Denim Manufacturing
- Manufacturers can experiment with new denim fabrics and fits to meet the growing demand of denim apparel in the fashion industry.
