Chic Waterproof Pooch Accessories

This Collection of Collars Aims to Make Owning a Dog Cleaner

Living with a German Shepard means that I live in a constant mess of damp fur, muddy paws and smelly collars and leashes; however, with the new line of pooch accessories by Dog Walkies, life for dog owners may get a whole lot easier. 

These classic and colorful-looking pooch accessories are waterproof and stain-resistant, making these collars and leashes both functional and snappy. So the next time it rains or your pooch decides to take a dive in the closest lake, ocean or pool, the damp dirtiness that would follow with traditional collars and leashes will no longer be an issue.

Handmade in Canada, the Dog Walkies collars and leashes are made from PVC-coated polyester webbing which gives the feel and look of upscale leather but in this case it’s also waterproof and stain-, mold- and mildew-resistant.

Waterproof Pet Accessories
Creating a line of pet accessories that are waterproof and stain-resistant is a disruptive innovation opportunity for the pet industry.
Functional and Stylish Collars
Developing collars and leashes that are both functional and snappy in design presents a disruptive innovation opportunity in the pet accessories market.
Pvc-coated Polyester Webbing
Utilizing PVC-coated polyester webbing to create pet collars and leashes that resemble upscale leather while being waterproof and stain-resistant opens up a disruptive innovation opportunity in the materials industry.

Industries Being Reshaped

Pet Accessories
The pet accessories industry can explore the potential of creating waterproof and stain-resistant products to meet customer needs and improve user experience.
Fashion and Design
The fashion and design industry can find opportunities in designing functional and stylish pet accessories that cater to the growing market of pet owners.
Materials Manufacturing
The materials manufacturing industry can innovate by using PVC-coated polyester webbing to produce non-traditional waterproof and stain-resistant products like pet collars and leashes.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 31%
Activity 25%
Freshness 8%