Whole-Body Polishing Wipes

The Alpha Beta Exfoliating Body Treatment Clears Dead Skin and More

Dr. Dennis Gross Skincare's peel pads are the perfect size for swiping across the face and now the brand is introducing all-over polishing wipes that are beneficial for clearing dead skin cells, preventing the formation of ingrown hairs and reducing breakouts. The Alpha Beta Exfoliating Body Treatment takes the form of wipes that are loaded with alpha beta acids, enzymes and bakuchiol to help even out the skin tone and soothe and support the skin’s moisture barrier.

The textured towels are easy to incorporate into a body care routine, as they only need to be applied to the skin until completely dry.

A variety of body care products are being created with active ingredients that take a page from popular skincare solutions so that people can approach caring for their skin in a whole-body way.

Image Credit: Dr. Dennis Gross Skincare

Active Ingredient Body Care
Opportunity for creating body care products with active ingredients inspired by popular skincare solutions.
Whole-body Skincare
Opportunity to develop skincare products that cater to the whole body, not just the face.
Convenient Bodycare Routine
Opportunity for creating convenient body care products that are easy to incorporate into a daily routine.

Sectors Adopting This

Beauty and Skincare
Opportunity for the beauty and skincare industry to explore and expand their product offerings beyond facial care.
Personal Care
Opportunity to extend personal care products beyond the basics and introduce innovative solutions for total body care.
Wellness and Self-care
Opportunity for wellness and self-care industries to incorporate all-over body care products into their offerings.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 29%
Activity 45%
Freshness 10%

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