Everyone knows that the best pictures are the ones that look like they didn't have any photo-editing done to them whatsoever. That's where the Litely app comes in, this photo-editing app uses simple color and lighting filters to improve images and boost their natural beauty.
Sometimes photo-editing apps over-saturate images leaving them with an over-done and a highly obvious editing feel. Photographer Cole Rise -- the man that created the Sutro, Sierra and Hudson Instagram filters -- created the Litely app as a subtle photo-editing app for smartphone photos. The app combines Lightroom, Aperture and Photoshop as tools users can use to slightly enhance their photos at the pixel-level. When your photos are beautifully and elegantly edited, no one will be able to tell that that they weren't naturally taken.
What's Driving This Trend
- Simplistic Photo Editing
- The trend of using minimalist and subtle photo-editing techniques to enhance images while maintaining their natural beauty.
- Subtle Filters
- The trend of using filters that subtly enhance color and lighting in photos without making them appear over-edited.
- Pixel-level Editing
- The trend of using advanced tools that allow users to make precise edits to their photos at the pixel-level.
Who This Affects Most
- Photography
- There is an opportunity for photo-editing apps to disrupt the photography industry by offering simple yet powerful tools for enhancing images.
- Smartphone
- Smartphone manufacturers and app developers can capitalize on the trend of simplistic photo-editing by offering built-in photo-editing features or partnering with popular photo-editing apps.
- Software
- Developers of photo-editing software can incorporate pixel-level editing tools into their applications to meet the demand for precise image enhancements.
