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Slip-On Knit Running Shoes

Nike's Phantom React Flyknit Sneakers Fit Comfortably and Securely

— April 24, 2019 — Lifestyle
Nike introduces a new silhouette to its React lineup with the launch of the 'Phantom React Flyknit.' The most notable detail of the new running sneaker is the lack of laces, designed to be a slip-on structure. The laceless shoe boasts an upper that is entirely one piece, made with elastic Flyknit yarn materials throughout the collar and tongue to wrap securely around the foot.

The heel area boasts a plastic clip that gives the overall silhouette a more structured look and pull tabs at the tongue and heel for seamless access. It also sits on top of the signature React midsole foundation to deliver the same functional elements at the area. The Phantom React Flyknit sneakers are set to launch globally beginning May 2nd.
Trend Themes
1. Slip-on Knit Sneakers - The trend towards sneakers with a slip-on, laceless design is growing, providing an opportunity for manufacturers to create innovative and comfortable footwear.
2. Elastic Flyknit Materials - The use of elastic Flyknit materials for the upper portion of shoes is becoming more popular, providing an opportunity to create durable and flexible footwear.
3. Structured Heel Clip - Incorporating a structured heel clip in sneaker design is becoming a trend, providing an opportunity to create footwear with a more secure fit.
Industry Implications
1. Footwear Manufacturing - Manufacturers in the footwear industry can utilize slip-on, Flyknit materials and heel clip designs to create innovative and comfortable footwear.
2. Sports and Athletic Wear Retail - Retailers of sports and athletic wear can benefit from offering customers slip-on running sneakers with an elastic Flyknit design and structured heel clip.
3. Fashion Accessories Retail - Retailers of fashion accessories can expand their product line by including slip-on running sneakers with an elastic Flyknit design and structured heel clip.
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