Fashionable Necklace Floaties

The Personal Floatation Device is Unobtrusive and Minimalist

The Personal Floatation Device is a fashionable alternative to more traditional lifesaving water accessories such as armband floaties and lifejackets. Simple and discreet, it rests around the wearers neck like a piece of jewelry when not in use. When the time comes that it is needed, the Personal Floatation Device inflates as soon as the chain is pulled to break the lock.

Designed by Sanu K R, the Personal Floatation Device may be barely recognizable as a life preserver, but it functions just like one. This concept is great for adults who are shaky swimmers but would rather be caught dead than wearing childish swim accessories. Minimalist and stylish, no one will look ridiculous wearing it.

Fashionable Personal Floatation Devices
Designing personal floatation devices that are fashionable and stylish, appealing to adults who prefer minimalist and discreet options.
Discreet Water Safety Accessories
Creating water safety accessories that are unobtrusive and blend seamlessly with everyday jewelry, appealing to individuals who do not want to wear traditional armband floaties or life jackets.
Functional Jewelry Design
Exploring the concept of functional jewelry that serves a dual purpose, such as transforming into a life preserver when needed.

Sectors Adopting This

Fashion Accessories
Integrating functional and stylish water safety accessories into the fashion accessories industry, offering more options for individuals to prioritize safety without compromising on style.
Swimwear and Beachwear
Collaborating with swimwear and beachwear brands to incorporate discreet personal floatation devices into their designs, providing a safer option for shaky swimmers while maintaining a fashionable aesthetic.
Jewelry Design
Combining jewelry design with innovative safety features, creating unique pieces that serve both decorative and functional purposes.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 31%
Activity 29%
Freshness 8%

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