O My Note is a new perfume app that uses artificial intelligence to simplify the process of choosing a perfume—and make the experience highly personalized. The perfume app is designed to turn emotions into olfactory notes in real-time, so that people can find the precise fragrances they're looking for. As founder Dr Sameh Meghrhi explains, "Although it was created by humans, AI enhances creativity on unexpected levels."
The app makes it possible for users to record their own story using text or video and audio tools. By explaining their current cravings by tapping into emotions and olfactory memories, the algorithm makes perfume recommendations based on a database of thousands of products.
O My Note also offers a level for personalization that connects customers with perfumers for a co-creation process.
Image Credit: O My Note