The Penfield Fall/Winter 2014 lookbook features down-filled jackets, cozy, colorful fleece; generally, it is comprised of outerwear that is both stylish and practical.
The Massachusetts-based brand is committed to providing clothes that can brave the elements; for this collection, the label made detailed upgrades to pieces such as the classic Hoosac Parka, a windproof jacket that'll help you weather the forceful gale blows. Another piece, the Kasson jacket, features a brand-new layer of bonded cotton, improving overall water protection. Finally, the Loring shirt is insulated with down, making it a no-brainer for chilly days.
The new additions in the Penfield Fall/Winter 2014 Collection guarantee functionality and comfort on days when you want to play around in the great outdoors. Camping, anyone?
What's Driving This Trend
- Down-filled Jackets
- Opportunity for innovative, lightweight insulation materials or sustainable alternatives to down.
- Upgraded Water Protection
- Potential for new waterproofing technologies or treatments for outdoor apparel and gear.
- Functional Outdoor Clothing
- Disruptive opportunity to create stylish yet practical clothing for outdoor activities.
Who This Affects Most
- Outdoor Apparel
- Potential for companies to develop innovative designs and materials for functional outerwear.
- Textile Manufacturing
- Opportunity to produce new fabrics or coatings that enhance water resistance in clothing.
- Outdoor Recreation
- Disruptive innovation potential for creating new products and experiences for camping and outdoor activities.
