Chocolate Peanut Butter Pies

Chili’s Has a New Peanut Butter Pie Made with Reese’s This Month

Chili’s Grill & Bar is about to become your next dessert destination because the chain just announced the release of a new Peanut Butter Pie made with Reese’s.

Perfect for fans of Reese’s peanut butter cups, the new Peanut Butter Pie is the perfect mix of salty and sweet. Each slice of the new Peanut Butter Pie made with Reese’s features a rich chocolate crust topped with a creamy peanut butter and chocolate chip filling, a layer of rich chocolate ganache, and a drizzle of white chocolate. The whole thing is also topped with Reese’s peanut butter cups for even more chocolate peanut butter flavor.

Also available this November, Chili’s has a new Autumn Breeze cocktail, which is the official Margarita of the Month.

Image Credit: Chili’s Grill & Bar

Hybrid Dessert Creations
Combining beloved candy brands like Reese's with classic desserts presents a new wave of captivating menu items.
Indulgent Flavor Pairings
The mix of salty and sweet flavors in desserts taps into consumer cravings for complex taste experiences.
Themed Monthly Releases
Introducing limited-time offerings like the official Margarita of the Month keeps customers engaged with changing menus.

Who This Affects Most

Casual Dining Chains
Restaurants like Chili's can capitalize on the trend of integrating popular snack brands into their dessert offerings.
Packaged Dessert Manufacturing
There is a growing market for packaged desserts that feature cross-brand collaborations similar to Reese's peanut butter pie.
Beverage Industry
Developing innovative, seasonal drinks like the Autumn Breeze cocktail can revitalize a brand’s beverage menu.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 30%
Activity 48%
Freshness 36%