Hydrating Passionfruit Lip Treatments

Rhode Debuts a New 'Passionfruit Jelly' Lip Treatment Flavor

Hailey Bieber's skincare line, Rhode, has officially debuted a new lip treatment flavor called 'Passionfruit Jelly.' Since its debut, Rhode has been highly praised for its innovative skin treatment solutions, including the fan favorite 'Peptide Lip Treatment.' The product may be used as an overnight mask, lip and eyeliner duo, or gloss. The new formulation includes cupuaçu, babassu, and peptides. These nourishing ingredients work in unison to hydrate, plump, minimize fine wrinkles, and retain skin suppleness while coating the lips in a bright, healthy sheen.

The all-new 'Peptide Lip Treatment' in the 'Passionfruit Jelly' flavor officially arrives on April 6, helping consumers keep their lips hydrated throughout the warmer months. 'Passionfruit Jelly' serves as a limited-time offering.

Image Credit: Rhode

Innovative Lip Treatments
Rhode's 'Peptide Lip Treatment' and its new 'Passionfruit Jelly' flavor show a trend towards combining nourishment and plumping with fun and exciting flavors, opening up opportunities for innovation in the lip treatment industry.
Multi-functional Skincare
Rhode's 'Peptide Lip Treatment' can be used as an overnight mask, lip and eyeliner duo, or gloss, signifying a growing trend of multi-functional skincare products that provide versatility and convenience for consumers.
Sustainable Ingredients
Rhode's 'Peptide Lip Treatment' uses nourishing ingredients like cupuaçu and babassu, indicative of a trend towards using sustainable, natural ingredients in skincare products.

Sectors Adopting This

Beauty Industry
The beauty industry can take advantage of the rising demand for multi-functional, innovative and sustainable lip treatments.
Personal Care Industry
The personal care industry can invest in multi-functional skincare products that offer versatility and packaging innovations, such as Rhode's 'Peptide Lip Treatment' in a sleek applicator tube.
Natural Skincare Industry
The natural skincare industry can capitalize on the trend towards sustainable, natural ingredients in lip treatments, such as those used in Rhode's 'Peptide Lip Treatment'.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 19%
Activity 32%
Freshness 16%