Trader Joe's wants to help consumers enjoy a healthy breakfast anytime with its new Organic Açaí Bowl.
For those unfamiliar, "açaí na tigela" is a specialty dish in Brazil made from flavorful açaí palm. Trader Joe's Organic Açaí Bowl recreates this dish by pureeing açaí into a creamy, smoothie-like texture. The açaí is then topped with healthy ingredients like strawberries, blueberries, bananas, and unsweetened coconut chips. The whole thing is sold frozen, so consumers simply have to pop it in a microwave-safe bowl for quick defrosting. Once thawed, Trader Joe's explains that consumers can top their smoothie bowl "with the organic, gluten-free, ancient grains granola (chia seeds, quinoa flakes, amaranth flakes) that’s included in a separate packet." The result is a quick and easy breakfast that packs four grams of protein and nine grams of fiber.
Image Credit: Trader Joe's.